Pollan, Michael. The Omnivore's Dilemma: the search for a perfect meal in a fast-food world. Bloomsbury: London, UK 2007. 8vo SC 450pp
Michael Pollan (1955-) is an American author, journalist, activist, and professor of journalism at the University of California, Berkeley. He is also a long-time contributor to the New York Times Magazine.
Author Website: www.michaelpollan.com